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LAST UPDATED 11 OCTOBER 2026

Terms of Service

These are the terms you agree to when you use this website, buy a membership or sign in to the student portal. They are written in plain language on purpose. If anything here is unclear, ask us before you buy.

/ THE SHORT VERSION

  • The coaching agreement you sign is the real contract. This page covers the website, the portal and the things that agreement does not.

  • Memberships renew automatically until you cancel, and you can cancel or turn off renewal at any time.

  • We do not promise you any particular income, sales or results. Nobody honestly can.

  • Better Coaching Academy is independent. We coach agents across the CIH family of brands and are not affiliated with any of them, or with your brokerage.

/ IN FULL

01

Who these terms are between, and what they cover

These terms are between you and Better Coaching Academy. On this page, "we", "us" and "BCA" mean Better Coaching Academy, and "you" means the person using the site or holding the membership.

They cover three things: this website at bettercoachingacademy.com, the student portal at dashboard.bettercoachingacademy.com, and the Better Coaching Academy mobile app, which shows that same portal.

By using the site, buying a membership or signing in to the portal, you accept these terms. If you do not accept them, please do not use the service.

How we handle your information is set out separately in our Privacy Policy, and that policy forms part of these terms.

02

The coaching agreement comes first

Before your coaching program begins you are asked to sign a coaching agreement. That agreement is the contract for the coaching itself, and it is emailed to you within a few minutes of payment.

Where the coaching agreement and this page say different things about your coaching, the coaching agreement wins. This page fills the gaps around it: how the website and portal may be used, and the things a coaching agreement does not deal with.

Your program starts once the agreement is signed. Until then your membership is paid for but not yet running.

03

Who can join

Better Coaching Academy is professional coaching for working real estate agents. You must be at least 18 years old to buy a membership or hold an account.

Please give us accurate details when you sign up. In particular, the email address you enter at checkout becomes your sign-in for the portal, and your receipt, your coaching agreement and your access link are all sent there.

04

What each membership includes

There are two membership levels. Both open the full 45-session BCA Path, the three weekly learning sessions and the group coaching experience. Accelerator adds one-on-one consultations each month with a personal coach; Growth is group learning only.

What is included in each level is described on the membership pages, and that description is what you are buying. We may improve or reorganise sessions over time — the curriculum is a living program, not a fixed list of recordings — but we will not quietly remove a headline part of what your level includes.

Sessions run to a published schedule. Webinars are generally recorded and made available in the member library, so you can watch one back if you cannot attend live. Group sessions are not recorded, so those are the ones worth protecting time for.

05

Prices, billing and renewal

The price you pay is the one shown at checkout for the plan you choose. We do not list prices on this page, because they are maintained in one place and shown to you live.

Monthly plans are charged monthly and renew automatically each month until you cancel. Annual plans are charged once a year and renew automatically each year until you cancel. You agree to this renewal at checkout, and you can turn it off at any time in your account.

Payments are handled by Stripe. Your card details go directly to Stripe and are never stored on a Better Coaching Academy server.

If a payment fails we will try to reach you before anything changes about your access. A failed renewal payment is retried for about two weeks, and your access continues while it is. If it still cannot be collected, your membership is cancelled and your access ends; to come back, you would buy a new membership at the price then on offer.

Where you joined under a Beta Group price, that price is locked for the life of your membership and is not affected by later increases.

06

Cancelling your membership

Monthly memberships can be cancelled at any time. Building a business takes time and we suggest giving yourself a realistic 12 months to implement what you learn, but the choice is yours and you are not locked in.

Cancelling stops the next payment. It does not refund the period you have already paid for, and your access continues until the end of that period.

Annual memberships work the same way, once a year: cancelling, or turning off renewal, stops the next yearly payment, and your access continues until the end of the year you have paid for. If you need to end an annual membership early, contact us and we will talk it through with you.

To cancel, turn off renewal in the billing section of your account, or contact us using the details at the bottom of this page.

07

The 12-month guarantee

Our promise is that if you are not satisfied with your coaching results after 12 months, we will continue to coach you for free. It is given in writing and conditions apply.

The conditions that apply to the guarantee are set out in the coaching agreement you sign. In plain terms, a guarantee about your results assumes you did the work: attended the sessions, and applied what you were coached on. If you are unsure whether you qualify, ask us before the 12 months are up rather than after.

08

Your account and sign-in

A membership is for one person. Your sign-in is personal to you: please do not share it, and do not let somebody else use your account to attend sessions or reach the material.

You sign in with a link or a six-digit code sent to your email rather than a password. A second sign-in step, through an authenticator app, is available to staff accounts only, so on a member account anyone who can read that mailbox can sign in as you: keep it secure. You can see and sign out your active devices from your account page.

Tell us promptly if you think somebody else has reached your account.

09

Live sessions, recordings and conduct

Coaching happens with other agents in the room. Please treat coaches and other members with respect, keep what other members share about their business confidential, and do not use the sessions or the community to sell to other members.

Do not record, screen-capture or re-broadcast a session yourself. Where we record a session, we say so in the room, and one-to-one calls are only recorded with your agreement.

We may remove somebody from a room, or end a membership, where conduct makes the coaching unworkable for everybody else. We will tell you why.

10

The coaching material stays ours

The sessions, recordings, workbooks, scripts, templates and everything else in the portal belong to Better Coaching Academy or to the people we licensed them from.

Your membership gives you a personal licence to use all of it in your own real estate business, for as long as you are a member. You may not share it outside your membership, publish it, resell it, or use it to build or deliver a competing coaching or training program.

Using what you have learned in your own business is exactly the point, and nothing here restricts that.

11

What you post, and what you send us

Anything you write in the community, in a channel or in a coaching thread stays yours. You give us permission to store it and show it to the people it was meant for, so the service can work.

Please do not post anything unlawful, anything that is not yours to share, or another person's private information. We can remove content that breaks this.

If you send us an idea or a suggestion about the program, we may act on it without owing you anything for it. That is not a claim on your business — just a note so a good suggestion is not awkward for either of us.

12

Emails and text messages

Some messages are part of the service and are not optional while you are a member: sign-in codes, receipts, the coaching agreement, and notices about your membership.

Marketing email is optional and every one carries an unsubscribe link. You can also switch individual notification categories off in your account settings.

If you agreed to text messages at checkout, those are about your program — registration, payment confirmation, agreement signing, portal access, onboarding and reminders. Message frequency varies and message and data rates may apply.

13

No promise of income or results

This is the section to read twice. Better Coaching Academy is coaching and training. We do not promise, guarantee or predict any particular income, number of transactions, listings, commission or business outcome, and nothing on this site, in a session, or said by a coach should be read as such a promise.

What you get out of coaching depends on your market, your effort, your existing business and a great deal we do not control. Results other agents have achieved are their results, not a forecast of yours.

We are not your lawyer, your accountant or your financial adviser. Coaching is not legal, tax, financial or brokerage compliance advice. Take professional advice on those, and follow your brokerage's own rules.

14

Independent of the CIH brands and your brokerage

Better Coaching Academy is built for agents across the CIH family — Better Homes & Gardens Real Estate, CENTURY 21, Coldwell Banker, Compass, Corcoran, ERA and Sotheby's International Realty. We are not affiliated with, endorsed by, sponsored by or acting for any of those brands, nor with any brokerage or franchise. Those names are the trademarks of their owners and appear here only to say who our coaching is built for.

Your obligations to your own brokerage are yours. Where something we coach conflicts with your brokerage's policy, your brokerage's policy governs.

15

Availability, changes and the limits of our responsibility

We work to keep the portal and the sessions running, but we cannot promise the service will be uninterrupted. Sessions occasionally move, and technology occasionally fails.

If we have to reschedule a session we will tell you. A webinar that was recorded is normally in the member library afterwards; group sessions are not recorded.

To the fullest extent the law allows, we are not responsible for business losses — lost profit, lost commission, lost opportunity or lost data — arising from your use of the service. Nothing in these terms limits any responsibility that cannot lawfully be limited, and nothing here takes away rights you have as a consumer under the law that applies to you.

16

Governing law, and changes to these terms

These terms are governed by the law of the United States and of the state in which Better Coaching Academy is established, and any dispute belongs to the courts of that state.

Before anybody involves a court, please contact us. Almost everything is quicker to fix by talking to us directly, and we would rather hear about a problem than read about it.

If we change these terms we will update this page and change the date at the top. If a change materially affects your membership we will tell members directly rather than relying on you to notice. Continuing to use the service after a change means you accept the updated terms.

If any part of these terms turns out to be unenforceable, the rest continues to apply.

/ QUESTIONS BEFORE YOU BUY

Ask us anything about these terms first.

If something here matters to your decision, ask before you buy rather than after. Send a message or call and a coach will talk it through with you.